Aspen Group
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Although The Aspen Group of Kansas City is a new name to the otherwise familiar regional new home building and residential real estate development community, the principles making up The Aspen Group are anything but new to either the industry or to the region.

Three local new home marketing professionals, Jaimie Macoubrie, Chris Hartley and Liz Zimmerman believe the market is ripe for developers and builders entering the new home building and development market. A partnership with The Aspen Group seeks to accomplish their sales and marketing goals.

“For builders and developers inclined to act and with a vision, there’s opportunity at specific price points for new home building and development,” commented Macoubrie, The Aspen Group’s President.

The Aspen Group’s novel approach to consulting and new home sales training empowers their client’s on-site sales professionals as well as the builders and developers. The principles of The Aspen Group unite almost 25 years of regional and national new home sales and marketing and residential construction know-how and afford this valuable experience to their client’s projects and their sales professionals.

The Aspen Group of Kansas City consults on Community Operations: Zimmerman says, “Our client’s Sales Professionals are equipped with the necessary tools and training to establish and employ successful marketing strategies for the development. We have a proven 75 point process integrating the sales professional and the product. Our process implements the best practices and maximizes sales.”

Sales Staffing & Recruitment is a specialty of the Aspen Group: Twenty-five years of experience has taught the team that in addition to a properly placed product, the success of a community is a function of the preparation, work ethic and adaptability of the on-site sales agents. The Aspen Group of Kansas City assures the Sales Professional’s utilize their training while on the job and set the standard in the market. “The Aspen Group of Kansas City recruits and develops only top-notch individuals whose goals align with our clients”, says Hartley.

Sales Professional Training & Leadership Development is the core of The Aspen Group’s mission: The Aspen Group of Kansas City has trained the best sales professionals with the most successful home builders in the country. Macoubrie quipped, “But there is not a top producer in this industry that believes they can’t learn something new from additional training.”

Bolstering The Aspens Group’s brokerage abilities, they have partnered with Reece and Nichols, the largest and most successful residential brokerage firm in the metropolitan area. Macoubrie says, “By leveraging the breadth and depth of Reece and Nichols, we’re able to reach further and higher for our clients and their customers.”

Inquiries should be made to: Jaimie Macoubrie by calling 816-200-4601, 913-307-4084 or by email at or visit the website at

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The Aspen Group of Kansas City...
aspen group
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Jaimie Macoubrie, Chris Hartley and Liz Zimmerman